One City Center

Defining The Impact

With skyline-defining impact, the One City Center project required a marketing approach that could match its scale. This project introduced a new height of luxury to Durham, and required a successful and strategic marketing solution to distinguish this new offering from the rest.

CLIENT

Austin Lawrence Partners
Durham, NC

Web

Paid Media

GOAL

To raise awareness of the project and successfully market the units for pre-sale and pre-leasing.

ANSWER

We brought our expertise to promote all aspects of the project—from selling the top-floor penthouse condos to pre-leasing apartments and retail space down below. Our full marketing efforts led to 100% pre-sales of the condos and our paid ads generated over 2,000 leads.

VIEW MORE

Next Project

NEXT