July 2025
Happy 8th! Here are our fresh tracks for July:
New Web Experience for DuBose Paper
Trail Markers: Tracksmith
Enjoy these Freshies
Snow Report: Snapchat trends, Vital Farms x The Bear, 2025 best albums
Featured Video: Aman New York
WEB
New Web Experience for DuBose Paper
From elegant designs to playful themes, DuBose Paper offers a curated collection of paper products, from invitations and stationery to party favors & more. Whether you’re a bride, a parent on the go, an event planner, or a lover of beautiful paper, you’ll find what you need to celebrate in style.
TRAIL MARKERS
Tracksmith
We’re surrounded by brands all day—scrolling, shopping, passing billboards, sipping from logos. But every so often, one cuts through the noise. It sticks. Maybe it’s the quality, the story, or just the way it makes you feel.
Welcome to Trail Markers—a new blog series where we spotlight brands we’re into right now. These are the ones catching our eye for their craft, story, and staying power—whether they’re rooted in the epic content or just share our love for purposeful design and bold ideas. Think of it as your pass to the brands we’d ride first chair with.
First up: Tracksmith
CONTENT
Enjoy these Freshies
Freshies! Content dump of our favorite shoots from the past few weeks:
Come for the spritzes, stay for the laid-back vibes at Bar Linda
High energy, calming resets @midtownyoga
New brand reveal at JTI
Over the top service @guaranteed_shorter_hair
Fuel Happiness @happyandhale
Don’t forget SPF @rubberduckybrand
@inslee x @shopsweetgrass collab
TRENDS & NEWS
Here's your snow report to stay up-to-speed on trends & news in the rapidly changing digital world:
Snapchat Shares Trend Insights for Marketers To Tap Into This Summer
Smart and successful people allegedly ask these questions
Vital Farms cooks up sponsorship, custom ad for Hulu hit ‘The Bear’
The 2025 Hotel Price Index shows where it’s getting cheaper to travel
Unilever acquires Dr. Squatch, valuing brand’s viral marketing to Gen Z men
Rolling Stone’s best albums of 2025 so far
Luxury brands face global, generational challenges, report says
Find connections between any two words with Word Pathfinder
FEATURED VIDEO
Aman New York
Lately, we’ve been captivated by the videos produced for Aman Resorts. We’re always on the lookout for fresh inspiration—studying how others tell stories, shape atmosphere, and express brand identity.
As a team that creates a lot of commercial and residential placemaking films, we’re especially drawn to the timeless quality of Aman’s work. Each piece feels perfectly in sync with the identity of its property and brand voice. These films don’t try to show you everything. Instead, they draw you in, spark curiosity, and leave you wanting to experience it for yourself. To live it. To be there.